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ABOUT US

NISHANT D'SOUZA

PRANNAY JHA

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UNLEASHING CREATIVE CHAOS WITH A DASH OF CORPORATE QUIRK

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I am a curious blend of creativity and corporate chaos. You'll find me orchestrating growth shenanigans on complicated excel sheets in the morning and pitching quirky and creative brand campaigns by the evening.

BYJU'S, the Ed-Tech leviathan, witnessed my nine-year hustle in team summoning – Business, Product, Media, Strategy, you name it! But wait, there's a twist: I moonlight as a poet with 17 million Quora views, spreading rhymed randomness across the digital realm.

#KeepLearning is my anthem, leading me from a BTech. at Manipal Institute of Technology to a data-driven tango at IIM Lucknow. Life's a quirky dance, and I'm the guy spinning between pixels, poetry, and products – one wild twirl at a time.

With Design Crescendo, we've managed many clients and worked on various projects like handling branding and logo designs for companies, creating UI designs for mobile applications and websites, and designing advertising creatives for pubs, restaurants and other small businesses. Other gigs also include making portraits, painting walls, creating t-shirt designs, selling various posters, and conceptualizing explainer videos and short films. 

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DRIVEN BY THE HUSTLE CULTURE, FUELLED BY CREATIVITY, AND POWERED BY TENACITY...

It’d be nice if I could lay it down in the three-act structure but we'll save that screenplay for later, for when life has more exciting episodes to share... For now, let's just say that this engineer got his ticket out of the technical line very early on because of his obsession with films, books, art and music. Ripped right out of my very comfortable life in Dubai, pushed smack into the college rat race on in Manipal, and pulled into my full-time job at the startup-turned-corporate EdTech company BYJU’S, I’m thankful to have had the right blend to keep my creative juices running all day long. If I have to describe how a normal weekday goes by: I'm just busy through the day writing, making art, listening to rock, and screaming on the phone... all the things I love to do!

 

As part of the Product Development department in BYJU’S (under the capacity of Asst. Vice President today), I’ve gotten many opportunities through the years to work across various media/content facets and manage multiple product lines across live-teaching segments as well as various app components such as videos, games, tests, etc. All the parallel efforts that I'm a part of today require me to drive teams that sum up to a strength of almost 400 members - challenging but exciting to say the least.

 

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